SteelSeries is no stranger to mechanical keyboards and just introduced Apex M750. The keyboard has all the usual gamer friendly features as well as an in-house designed keyboard switch named QX2. To my untrained eye, the QX2 is basically a tweaked rendition of the classical Cherry MX red. The specs are pretty Cherry like as well, having about 40g actuation force, 2mm activation distance with linear resistance. Of course, it is Cherry MX stem compatible to take advantage of that huge aftermarket key caps availability along with the usual durability claims. One interesting thing is SteelSeries implying that is a pretty silent design. So, those looking for a quiet linear keyboard may want to test it out first since there aren't that many silent Cherry MX red clones out there.
The keyboard retails for $140 US dollars. So, it is not exactly bargain of the week, but places it in the mid-tier pricing range. Those who are invested into SteelSeries ecosystem are likely to check it out. For the outsiders looking in, this might tempt a few folks to take another look.